Golf ads all have this knack for showing their courses. Beautiful, of course, but they do little to cut through the clutter. With Denver Golf having seven distinct courses, it was important to connect so much variety to specific audiences.
For more obsessed golfers, we encourage them to change it up by defining them as 'golf polygamists', giving them permission to go from course to course and not settle for just one.
For people newer to the game, it's undeniable how many other recreational persuasions there are in Colorado. So we poked fun at these endeavors and invited newbees to keep giving golf a run.